You’ve seen her on the streets. Whether she’s getting her hair done at the salon, thrifting on Haight Street, attending events in Mission, or strolling in Union Square, you just know she’s got that je ne sais quoi no one can miss. If her fashion sense doesn’t give it away, then her hair will surely…

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Happy Father’s Day to all the dads in the city! In life we realize there’s no one quite like dad. Our admiration for our fathers grow ten times over when we look back and reminisce about the days he taught us how to ride bikes, play ball, and how to get on mom’s good side….

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This June, let’s not forget to celebrate the men in our lives. Fathers, brothers, friends, and significant others alike. Take them to the best barbers in the city to get well-groomed. Keep and eye out for those signature red, white, and blue poles on the streets of San Francisco because we’ve rounded up a list…

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Hair cuts and pamper days are fantastic, especially when you have the right pair of hands taking care of you on the salon chair. You get to walk out the doors a new and transformed version of your everyday self. Salon experiences are memorable and sometimes, made even better by establishments that customize the experience for you….

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You’ve been in and out of the salon for quite some time now, we’re sure. But have you ever stopped to assess your character during your time on the chair? Good manners never go out of style. Check out our list of four etiquette tips to remember whenever you’re off to your next salon visit….

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This summer, nothing will stop you to be more daring with your style choices. Case in point: the pastel hair trend! To prep for the upcoming summer season, we rounded up a list of the best pastel hair colorists in the city, and we’re telling exactly you where to find them. Whether you’re feeling like…

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Still on the verge of deciding what to give mom on her special day? Well, here’s a list of favorites mom will surely enjoy, thoughtfully curated by the TRU team to help celebrate the superwomen in all our lives.   Dior Le Grand Masque For moms who are always on the go with no extra time…

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Stunning bleached platinum blonde tresses are all the rage, and we just can’t get enough. Preparing for a 180-degree turnout from a darker shade? Check out our list of the best salons you can get your platinum locks done in San Francisco. It’s curated to cater to quality aesthetic and taste, because changing hairstyles should…

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  We’ve all heard that we need to make smarter decisions in life. Well fret not, because getting a spray tan is definitely one of the wiser and healthier beauty choices you can make right here in San Francisco. Get that natural sun-kissed glow all year round without the harmful UV ray exposure at the…

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